60% of Irish adults are obese or overweight and this worrying figure will set the scene for a major food innovation conference this week in Drumshanbo which Momentum in delighted to be a part of. The networking and showcase event on October 14^th in Lough Allen Hotel, Drumshanbo will look at tackling creative ways to produce, market and distribute healthy food, while meeting like-minded entrepreneurs and buyers, and of course, sampling some of the innovative and healthy foods on offer in the region.

The overall aim of the healthy food initiative is to secure business and tourism opportunities for the future economy of the area, while supporting local enterprise diversity and innovation.   Food producers attending are interested in innovating healthier food ranges by either modifying their existing ranges or developing new products.  Companies attending range from  from Aurivo’s Connacht Gold Low Fat Butter and For Goodness Shakes range to Lakeland Dairy who supply all of the UK milk for schools programme with a low sugar milk drink to smaller artisan producers. We look forward to meeting with lots of our curennt and past food clients many of whom are already excelling in the area of product innovation and health and wellness trend including Jinny’s Bakery,The Cheese Hub,  and recent Blas na HEireann winners Chef Sham Sauces, Roll it Pastryand Waldron Meats

Supported our Eu funded Erasmus+ Nourish EU project, which stimulates the development of healthy and innovative food regions, the Upper Erne Shannon Erne Future Economies, the Local Enterprise Offices of the region and Aurivo, the leading food co-operative embarking on innovative healthy food initiatives, the conference is free to attendee for food producers and buyers and  includes a Spotlight on Distribution, Learning from Others, and focus on Financing Innovation. The end of programme reception sees the launch of Nourish EU’s ‘Irish Healthy Food Partnership Toolkit’, an Erasmus + initiative by the Chief Executive of Leitrim County Council, Frank Curran.

Thanks to the generous sponsorship of Nourish EU, Local Enterprise Office and Aurivo Ireland, there’s no fee payable to attend the event – just book online at www.nourisheu.com/booking to secure your place and start growing profits from healthy food!